The Pros and Cons of Influencer Marketing | Brand24 Blog

Utilizing public figures to market a beauty product is now common practice, considering that celebrities as public figures or people who have a big influence on the audience are able to make beauty products marketed or being promoted more attractive to the public. Usually the use of celebrities in beauty product advertisements uses models that are beautiful or attractive to look at. In order for beauty products promoted by supporters to increase demand for beauty products.

As a influencer spotlight on beauty products, you must be able to make products that are promoted or information about these products must be creative so that they are attractive to potential consumers and easy to remember, making it easier to find them. Initially, beauty influencers were present in early 2015 on the Youtube site, but the increasing number of Instagram users from year to year made beauty influencers not only on Youtube but also began to mushroom on Instagram. The awareness of women to look attractive so they can be more confident is behind this phenomenon.

Beauty content presented by beauty influencers includes makeup tutorials, skin care procedures, beauty product reviews, to vlogs about personal life. With various reviews from beauty influencers on Instagram, consumers are able to get information about beauty content according to their needs and lifestyle. Some celebrities who have a healthy lifestyle on average have a fit body. In addition, they usually tend to be active and productive. Anyone would want the same thing. Unfortunately, not everyone succeeds in making it happen. The reason is, it takes hard work and a strong commitment so that a healthy lifestyle becomes a good habit.

Influencers can be a trend setter for small or large scale. Therefore, many business owners work with influencers to promote products, services, or services provided by a brand. This is what is known as influencer marketing.

Influencer marketing is an online marketing strategy choice that companies can rely on. One of the reasons business owners invite influencers to work together is to increase brand awareness and can also increase sales according to the specified target market. Influencer marketing is included in the native ads category, which is paid content that is displayed in a form, function, and quality that is no less good than organic content created by other promotional media.

So, what are the advantages of using influencers as a marketing strategy for your business? Check out the following explanation.

  • Expanding Market Share

By making endorsements through influencers, it will automatically expand your market share. That’s because they have followers who are active in interactions, such as giving each other likes and comments on content on the influencer’s social media accounts. This activity then makes any information about your product visible, readable and known to the followers of the influencers you work with. The next impact, your business can be known to more people.

  • Generate Word Of Mouth

When someone provides information or recommendations about a product, service, or brand through his personal account, this …

Why is Dredging Important?

What is Dredging - History, Importance And Effects

Dredging is a technique used to create pathways underwater and remove pollutants or other undesirables. Dredgers will excavate debris from the bottom of waterways and transport them to a disposal site. The technique can involve either a straightforward scooping action or suction. In regions with tidal activities, dredging is vital for the safety of seagoing traffic.

Underwater dredging is typically employed for the safety of passing ships. However, it can also create channels for engineering projects such as bridges, piping and damns. If there are contaminants in the water, dredging can remove them. Dredging is an essential tool for the safety of both seafarers and the local flora and fauna. If you are experiencing problems related to polluted water or blocked waterways, try searching for dredging services near me.

Types of Dredging

Mechanical dredging is the removal of sediments and other materials using machineries such as buckets or shovelheads. The dredger will either be installed along the shoreline or outfitted on a barge. This type of dredging is commonly employed around harbors with a lot of traffic.

Hydraulic dredging uses pumps to remove debris from the seabed. It is more cost-effective than mechanical dredging because sediment can be directly extracted from its location and transported to the disposal site without any additional equipment. However, it can significantly impact the local ecosystem because it removes a great deal of water.

For more eco-friendly dredging, hydrodynamic dredging is a good option. It utilizes high-pressure water injections and the natural current to remove unwanted sediment. It is not effective if an area needs significant amounts of waste to be removed, though. Hydrodynamic dredging is best employed for established waterway maintenance because it will minimally impact the ecosystem.

Local waterways and massive seaports rely on dredging for safety. It is an invaluable technique to maintain healthy ecosystems and seagoing trade routes.…

3 Delicious Foods to Flavor With Herbs

Spaghetti Bolognese Recipe | Foodal

garden window is a great place to grow fresh herbs to use in your favorite recipes. It doesn’t take a lot of space to plant enough seeds to result in fresh flavor all year-round. Research what will thrive in your climate and growing conditions and start planting today. Before you know it, you can have a variety of choices to take your tastebuds to the next level with these fabulous dishes.

1. Spaghetti Sauce

Start a family tradition by simmering tomatoes, either fresh or canned, with basil, oregano, and other Italian spices. This makes a great topping for pasta, of course, but you don’t have to stop there. Try using your creation as a homemade pizza sauce. Or, make a dip for breadsticks. Yum!

2. Pork Loin

Cover a pork loin with a mixture of rosemary and garlic and bake it until it reaches the appropriate temperature. Put a little water or chicken broth in the dish while it cooks so the meat stays moist. Serve with creamy mashed potatoes and crisp, steamed green beans and you’ve got a family meal to remember.

3. Chicken Noodle Soup

Nothing nourishes the body and soothes the soul quite like this classic. Sage and parsley can help build the flavor profile. Simmer these herbs all day with chicken, onions, garlic, carrots, celery, and whatever else your heart desires to make a special meal. In the last fifteen minutes or so, add your favorite type of noodles and cook until they are al dente. Put some bread or crackers on the table, and you’re ready to eat.

If you need more recipe inspiration, look at food websites for ideas. Get creative and try something you’ve never had before. You could end up with a new flavorful favorite to pass down for generations. Food can be an artform, so get cooking today!…

Signs Your Parking Lot Needs Resurfacing

Resurface Parking Lot - Why It's Time to Consider Improving Your Property

Does your business have an asphalt parking lot? If so, you know it gets a lot of use. At some point, repairs will be needed to keep the lot in an optimal, safe condition.

The question is, when should you hire a professional paving contractor Happy Valley OR? If you aren’t sure what the answer to this question is, keep reading to find the signs that repairs and resurfacing are needed.


Exposure to moisture and sunlight can cause modern asphalt surfaces to begin cracking as time passes. Once cracks appear, water can begin to seep into the asphalt, which causes them to grow wider and longer. These cracks not only look unappealing but can cause uneven surfaces, too. This type of uneven surface can create a tripping and slip-and-fall hazard to those who walk across the surface.


The rapid contraction and expansion of cracks in asphalt will cause potholes. When soil shifts under the parking lot, potholes may develop, too. Sometimes, potholes get so deep that they cause serious damage to the vehicles that drive over them. If someone drives over a pothole, it can damage their vehicle’s suspension, alignment, rim, and tire. Potholes are also hazardous to those walking across the parking lot.


Industrial and commercial parking lots get a lot of activity. Equipment and heavy trucks move across the asphalt and maneuver into delivery zones, parking spaces, and loading docks. The wheels constantly turning on the surface of the asphalt can cause intense pressure that results in warping.

If you notice any of the issues in your asphalt parking lot, make sure to contact the professionals for repairs and resurfacing. By doing this, you can restore the safety of your parking lot and ensure no one is injured and no vehicles are damaged while using the area.

3 Essential Storm Season Preparations

Storm preparation list: 10 things you need to do to be storm-ready |

In the United States, the severe storm season lasts from June 1 to November 1. Especially if you live on the coast, you must prepare your house for high winds and flooding during the offseason. Follow these three steps to ensure that you’re safe before the next hurricane makes landfall.

1. Inspect Your House’s Exterior

Every door, window, and skylight presents an opportunity for water to enter your house. Entries made of glass, such as sliding doors and windows, are easily shattered by flying branches or falling trees. Invest in storm shutters to protect exposed glass, and replace ordinary doors with impact doors West Palm Beach.

2. Stock Up on Food

When heavy storms hit, you don’t know how long it will be until it’s safe to drive to the store again. Furthermore, some storms cause flooding that blocks roads and closes groceries for days. Stock up on plenty of nonperishable foods such as canned meats, soups, fruits, and vegetables. Monitor the expiration dates on your cans as storm seasons pass; you don’t want to add food poisoning to your list of emergencies. Also, don’t forget extra food for any pets.

3. Pick Up Medical Supplies

Hurricanes and tornadoes are likely to limit your access to medical care. Make sure that your prescription medications aren’t empty before a storm hits, and stock up on essentials such as bandages, gauze, and antiseptic wipes. Other must-have medical equipment includes pain killers, thermometers, and butterfly bandages. If you experience especially severe storms, consider taking a first aid course from the Red Cross or another professional organization so that you can care for your family during floods.

Staying safe during storm season is a year-long endeavor. By taking these three steps seriously, you create a secure environment for your family during hurricanes and tornadoes.…

How Would Winning a Million Dollars Change Your Life?

Is One Million Dollars Life Changing? | Turning Point Money

Almost everyone has wondered how their life would change if they won a million dollars. Some people have daydreams in which they make plans for that amazing day. Others think about the changes they would make but don’t dwell on a possible unexpected windfall. No matter which type of dreamer you are, most people that answered the researcher’s questions about super monetary wins admitted they would make these three life changes if they won big money.

Build a Dream Home

Creating a luxury home for their family was on top of the list when it came to spending all that money. With huge closets, numerous bedrooms, and a large yard, owning a home is a priority for the dreamers. If you don’t want to wait until you win the lottery, contacting home builders Frisco TX may be the first step in making that dream a reality.

Take a Long Vacation

Traveling to a favorite world destination or trotting around the globe for a month-long vacation is also a dream people hold in common. Although the destinations varied widely, the chance to travel held significant spending weight. From luxury travel to backpacking through countries, the idea of pleasurable travel was diverse.

Buy a Fantasy Car

The chance to spend big money on a fantasy car may not surprise anyone that spends time with someone that loves vehicles. From European sleek sports cars to the Bolognese illustrious luxury vehicles, there are many pricy cars to choose from. If you love cars and have a desire to spend up to $17.5 million on a vehicle, make sure you get insurance!

Winning a million dollars would change almost everyone’s life. From owning a big home to buying a fancy car, the chance to spend that type of money would be exciting. If you won the lottery, what would you spend a million dollars on?…

Know the Law

All You Need to Know about Law

There are various terms of the legal profession that are known to the public. Such as legal consultants, advocates, attorneys, lawyers, legal advisors who can proceed in court proceedings and handle all matters relating to the law. Previously, the rules regarding the legal profession had not been codified or separated. So that it creates a different meaning.


Legal consultants are people who act to provide advice and / or carry out non-litigation duties. In court proceedings (litigation), a legal consultant cannot represent his client. To become a legal consultant does not have certain requirements, as long as you have a legal background and have specific experience in certain fields of law.

Literally, being a legal consultant is required to have sharp analysis of legal issues and conduct legal research. So, it is very necessary to master the substance of the law. A legal consultant is likened to a client’s legal partner and partner who must know the client’s legal journey. Usually a legal consultant is needed by every corporation.


The term ‘attorney’ is still often heard by the ears of the public. Legal attorneys in the legal profession serve as assistants or represent parties in court cases. These legal attorneys are generally represented by Advocates.

Legal attorney can also be defined as someone who has the responsibility to assist the disputing parties to proceed in court. The assistance is carried out on the basis of an agreement with the parties involved and stated in a special power of attorney.

Different from the definition of a lawyer when litigating in a tax court. This legal attorney can be in the form of an individual and must have a legal attorney’s license officially issued by the Head of the Tax Court.

Legal attorney’s license for an individual must meet a number of requirements set by the Tax Court. One of them is by submitting an application to become a legal attorney through the Tax Court Secretariat.


The definition of a lawyer before the enactment of the advocate law is someone who carries out his duties and roles as a lawyer in the litigation process (legal case) whose scope of work is limited to the area of ​​the High Court where the person concerned is appointed and after having sufficient experience can be appointed as an advocate. which has work areas across the region.


In more detail, the legal services provided by lawyers are in the form of legal consultation, legal assistance, exercising power from clients, defending, representing, assisting, and taking various other legal actions in order to fulfill the client’s legal interests.

Based on the Ministerial Decree, the scope of an advocate’s proceedings covers all regions of the region. Therefore, an advocate is required to have a permit to proceed in court in the form of an Advocate Member Card and Oath Procedure Files.


Legal advisor is a profession that provides legal assistance and / or advice. Legal counsel can be either an association or …

Cooking Up a Plan For Your New Restaurant’s Kitchen

The crippling problem restaurant-goers haven't noticed but chefs are  freaking out about - The Washington Post

You are about to realize your business dream, creating a restaurant that promotes your vision of outstanding service and cuisine. From your dining room furnishings to your staffing numbers you have so many variables to consider; however, nothing may be more important than your kitchen blueprint since food is the core of your business. The following commercial kitchen layout ideas will serve you well as you plan your restaurant.

Know Your Regulations

First, you have to decide if you will build your kitchen around code requirements and other permit regulations, or if you will attempt to incorporate those requirements into your nearly completed plans. You should work early on with your vendors, such as commercial fire sprinkler systems Orange County California installers; they can advise you on how their products or systems will incorporate within a range of potential layouts.

Estimate Your Capacity

You need to purchase equipment that can easily service the customer numbers you estimate for a busy night’s seating. In other words, you have to install enough ranges and countertops your cooks will need to prepare food over the course of an entire shift; you will also need significant refrigerator and dry-goods storage to hold both pre-prepared and leftover foods.

Plan Your Layout

In a chicken-or-the-egg scenario, you have to determine your kitchen layout above all else; a workspace with poor flow will not only challenge your cooks to perform at their best, but it will also pose safety hazards. You must provide enough space for workers juggling sharp knives, flaming pans and bubbling pots to move about freely. You can either create this flow structure as your foundation or as a consequence of your other planning steps.

Creating a commercial kitchen for a new restaurant is challenging: You can not just undo decision mistakes. By planning carefully, however, you can sign off on the design of your restaurant’s kitchen with a confident flourish.

Five Things to Do in Smithfield, VA

Isle of Wight Museum :: McPherson Design Group

Whether you’re planning a quick trip or you’re shopping for Smithfield VA real estate, you’re probably wondering what’s in the area and how you’ll spend your time there. Let’s take a look at a few of the main attractions in this charming town.

1. St. Luke’s

Home of the oldest church building and cemeteries in the state, St. Luke’s is one of the most well-loved tourist spots. In addition to the building itself, full of architectural interest and historical value, you’ll find a museum, gift shop, park, and more.

2. Isle of Wight County Museum

This museum is another treasure trove for history buffs, with artifacts dating from prehistoric times up through America’s colonial days. The gift shop shares the gallery’s focus on ham, as well as water and agricultural industries.

3. Isle of Wight Courthouse

Can you tell how significant the Isle of Wight is in this area? This courthouse, built in 1750, is one of the four colonial courthouses remaining in Virginia, and the unique design has helped it keep its historical appeal to this day.

4. The Porcine Parade

You’ll have to keep an eye out for these pretty pigs as you stroll through downtown Smithfield. The painted statues of hogs, decorated by local artists, each offer a portrait of a significant part of the town’s history. Have your children keep count and see if they can find all eight!

5. Windsor Castle Park

The beautiful riverside offers a multitude of activities for all ages in this scenic park. You’ll find a natural play area for children, hiking trails, a picnic area, and even a launching ground for kayaks and paddleboards. The historic site within the park is available to rent.

Whether you take an overnight trip or spend the rest of your life here, we hope you enjoy your stay in Smithfield, Virginia.…

Benefits of Parking Lot Seal Coating

While modern asphalt surfaces are designed to withstand the test of time, nothing lasts forever. While this is true, there are steps you can take to help extend the life of your asphalt parking lot while improving its overall life-cycle cost.

One of the best ways to do this is investing in parking lot seal coating Lexington SC. Keep reading to learn some of the benefits of seal coating paved surfaces.

Prevent Water Intrusion

Because virtually all asphalt seal coating products contain a fine aggregate (typically silica sand), seal coating can fill in the hairline cracks, which appear as asphalt ages. When the cracks are filled, you reduce the possibility that water can get under the paved surface. The longer you keep water out, the longer the paved surface will last.

Slow down Deterioration Caused by Oxidation

You can’t prevent oxidation, which is when the asphalt binder deteriorates because of exposure to UV rays and air, but seal coating can slow it down. Oxidation results in the pavement becoming brittle and make it easier for cracks to show up and grow. This makes way for additional deterioration, too.

Applying seal coating to the surface layer of pavement provides a layer of protection on top of the asphalt binder, so the sealer takes the sun and air exposure rather than the binder. Applying the seal coating regularly – every two or three years – can help extend the asphalt surface’s life.

Protect from Gasoline and Oils

Asphalt is a petroleum-based product. This means petroleum-based liquids that leak on it will “join” with the binder, softening the asphalt. This makes way for even more damage to occur. Seal coating can protect the pavement from these leaks.

Your parking lot is an extension of your business. Keeping it issue-free is essential to make a good impression on potential customers and clients. Seal coating will help make this possible.…